Cremorne: Culturally Artistic Destination Branding

Project Description

Cremorne is an area in Melbourne that is located around two kilometres from Melbourne’s Central Business District.

This area is specifically known as one of the few surviving historical center in Australia, especially on the malting industry, which can be proven by the Nylex clock landmark that can be found on the center of Cremorne.

Despite being an area that is rich in history and culture, this area is pretty much abandoned and there is only a minimal amount of interaction.